SME Product Development Samples †MyAssignmenthelp.com

Question: Discuss about the SME Product Development. Answer: Identify the supportive evidence related to selected clients project: Model SWOT analysis is used as a business model to enable an accurate understanding of strength and weakness of the business. Company X is SME business organization provides food products to catering trade. The management of the company considers creating a mobile application for the customers. After analyzing the business operations of Company X, new opportunities and threats are identified. Strengths Allows customers to find out offered products based on online platform Advertise products and services among potential customers (Jones et al. 2014). Display real time price of food items within market Weaknesses Create of mobile application without drain of the battery Use of personal information of the users those are buying food items There is huge cost behind development of mobile application (Silva et al. 2015). Opportunities Competitive advantage into operating markets Active on online platform to distinguish one brand from others (Phan 2014). Attaching of large customer base Develop mobile app using Google play developer access, description of paid or free access and store listing name Threats There is threat of malware that sends unsolicited messages to the users and provide attacker control over the mobile device (Tang et al. 2017). Privacy threats caused by the mobile application and gather of sensitive information required to perform the function Contain of flaws that are exploited for malicious purposes such as attacker to access of sensitive information and stop mobile devices from online functioning Industrys related information Company X is a SME that requires of developing mobile application for the customers. The scope of the study is to develop a mobile application for the company X. It is required to have mobile devices in the workplace for enhancement of customer base for success of their food business. Due to use of mobile applications, 62 percent of the worlds population is changing mind of the customers on particular brand. By development of the mobile application for Company X, the company allows the customers to find out for the offered products to customers on online platforms (Dasgupta et al. 2016). The mobile application is used to check the necessities as well as demands of the customers. It is used to check for real time market price and receive of information about the location of potential customers. The application advertises products and services among the customers within the food marketplace. It indicates of product distribution to customers based on clients requirements. The customers are attached to the mobile application by providing those offers as well as discounts and achievement of competitive advantage within the market (Tang et al. 2017). The food industry requires icons of supported size for the mobile application such as iOS, @1x, @2x images and Android. There is a requirement of Splash screens of the supported sizes, screenshots for corrected sizes with necessary languages. In order to develop of mobile application for Company X, there is a need of app descriptions with necessary languages, list of supported devices with OS version. Supportive evidence meets the objective In order to meet the objective of Company to develop mobile application for food industry, the application makes better platform for the business and potential customers. Based on online platform, the company gets good visibility on internet to make huge profit for the business. With help of mobile application, the organization can see review and feedback of the food industry (Phan 2014).The food items are ordered online by assessing of mobile application and get it delivered directly at the residence. The food business is expanded globally by development of the mobile app for food industry. The bills are also paid online for the ordered food items. The infrastructure component of food industry is required to place to support throughout mobile application. When development of application is based on food industry, then various elements are taken into consideration such as total price, business climate, and machinery and food items. It is an application for food ordering management. T he app finds for nearest location and allows looking at the menu of the restaurant (Silva et al. 2015). The food delivery application connects with people around them and the customers use this food mobile app for putting order of food and bills are paid throughout online platform. The app is also used to take feedback of the customer on delivered food items. It gets benefit of the customers instead of personally going to the customer to take the feedback. References Dasgupta, N., Ranjan, S., Mundra, S., Ramalingam, C. and Kumar, A., 2016. Fabrication of food grade vitamin E nanoemulsion by low energy approach, characterization and its application.International journal of food properties,19(3), pp.700-708. Jones, V.M., Wijk, R.A., Duit, J., Widya, I.A., Bults, R.G., Mendes Batista, R., Hermens, H. and Noldus, L.P., 2014. Mobile monitoring application to support sustainable behavioural change towards healthy lifestyle. Phan, H., 2014. Cross Platform Mobile Application Development. Silva, B.M., Rodrigues, J.J., de la Torre Dez, I., Lpez-Coronado, M. and Saleem, K., 2015. Mobile-health: A review of current state in 2015.Journal of biomedical informatics,56, pp.265-272. Tang, L., Wang, D., Hu, W., Che, X., Hu, G. and Li, X., 2017. Application and exploration of mobile internet technology in the field of food production license verification.Journal of Food Safety and Quality,8(3), pp.1078-1082. Tang, L., Wang, D., Hu, W., Zhu, Q., Che, X., Zhong, G. and Li, X., 2017. Application effect of mobile internet technology in the field of food production license on-site verification.Journal of Food Safety and Quality,8(8), pp.2903-2906.